Liverpool's Pride Quarter is set to immortalize a beloved figure, The Vivienne, with a life-size statue at its heart. This initiative, led by House of The Vivienne CIC and Proudly Said, aims to honor James Lee Williams, the man behind the iconic drag persona. The statue's location, at the entrance to the LGBTQ+ district, holds deep significance, as it was here that James found acceptance and freedom to be himself.
A Celebration of Community and Belonging
The project's driving force is the belief that James' impact on Liverpool's drag scene and LGBTQ+ community was profound. Long before national fame, The Vivienne was a cornerstone of the Pride Quarter, bringing laughter and a sense of belonging to generations. James' win on RuPaul's Drag Race UK in 2019 further solidified his place in drag history, but Liverpool remained at the core of his identity.
A Guardian Angel for the Community
The proposed statue's position at the threshold of the Pride Quarter is symbolic. It will serve as a 'guardian angel', a permanent reminder of James' presence and the community he helped build. Unlike traditional monuments, this statue aims to be interactive, a welcoming space where people can gather and feel connected to The Vivienne's spirit.
A Statement of Intent for the Future
For John Hyland of Proudly Said, the statue is more than just a tribute; it's a statement about the future of Liverpool's LGBTQ+ community. It acknowledges the community's strength and resilience and serves as a catalyst for further investment and regeneration. The hope is to protect and enhance the vibrant LGBTQ+ culture that makes the Pride Quarter unique.
Turning Grief into Action and Support
James' tragic death in 2025 due to ketamine addiction has prompted his family to establish House of The Vivienne CIC. Their mission is to reduce the stigma around addiction and provide support without judgment. The statue campaign, therefore, carries a dual purpose: to celebrate The Vivienne's legacy as a performer and to honor James' personal journey, reminding those facing similar struggles that they are not alone.
A Community-Driven Initiative
The project relies on community support and fundraising to become a reality. Initial funding from Liverpool Business Improvement District and the Attitude Magazine Foundation has kickstarted the campaign, but the ultimate success depends on the wider LGBTQ+ community, businesses, and those whose lives James touched. It's a testament to the power of collective action and the enduring impact of The Vivienne's presence in Liverpool.